Today on Business Machine is Casey Zeman, author of Build Your Audience With Live Video, founder of EasyWebinar, and developer of the Fullscope, a Periscope analytics software tool.
Casey creates training and software to help clients build their business through webinars, videos, and live videos. In 10 years, he envisions building out EasyWebinar to continue empowering others to find their communities.
Learning From Our Mistakes
Casey realized that incentivizing people to do business with you should be kept simple and digestible instead of robust. The reason is that it saves time to develop the actual business. Casey also believes the ability to say no is invaluable because that discretion saves you time and money to invest more productively. He also thinks it is important to trust in your value and what you can provide in the bigger picture of keeping your business running.
Eat: Stir Market in Los Angeles, CA.
Read: “The School of Greatness” Louis Howes “Launch” by Jeff Walker “ DotCom Secrets” Russell Brunson
Eat with: Elon Musk
Apps: LeadPages, InfusionSoft, Periscope, Meat Edgar, WordPress, Kajabi,